Cécile is a member of the Board of Adetem, the biggest global marketing association in France with 1500 members (mainly brands) and Founder and International coordinator of “French Marketers”, which is an entity she created in 2014 to represent the French community of marketers in foreign countries with at least 3 associations : Adetem, CMD, SNCD. Each year, she manages a delegation of French marketers at the annual DMA USA conference.
She is a graduate of Marketing and Management and has a MBA in Strategic Marketing in France and USA (George Town University in Washington).
Cécile first visited DMA USA HQ in 1991, and has been a continuous delegate of DMA USA’s annual conference since 1996.
Previous experiences include executive roles in various industries such as banking, tourism, trade, and marketing. She has also worked in USA and Germany and has organized events with more than 40 participating countries. She was the Managing director of Marketing – Consumer Goods Department of Ubifrance-French Embassy in New York with teams in San Francisco, Chicago, New York and Atlanta. Cécile was also the Head of Special Events Department in the Managing team of Business France HQ in Paris. She has also held roles as Direct Marketing Director & CRM in various companies such as Bank Robeco, Mer Montagne Vacances, Actiphone over 15 years.
Cécile is also Trade Commissioner for the Ministry of Foreign Affairs (CCEF) and the founder of L’International au Feminin. She is an international and domestic keynote speaker, and an expert of social media, digital and retail.